1. Introduction
Wisdom Yatra (“we,” “us,” or “our”) is committed to protecting the privacy of our website visitors and users of our services. This Privacy Policy outlines how we collect, use, and protect personal information in compliance with:
- The Information Technology Act, 2000
- The Information Technology (Reasonable Security Standards and Procedures and Sensitive Personal Data or Information) Rules, 2011 (the “IT Rules”)
2. Information We Collect
Personally Identifiable Information (PII)
We may collect PII such as:
- Name
- Email address
- Phone number
- Postal address
- Other information you voluntarily provide when using our website or services
Non-Personally Identifiable Information (Non-PII)
We may collect Non-PII through cookies and other tracking technologies, including:
- IP address
- Browser type
- Device information
- Website usage data
Sensitive Personal Data or Information (SPDI)
We may collect SPDI (as defined under the IT Rules), such as:
- Financial information
- Health information
- Biometric data
Note: SPDI is collected only with your explicit consent and in strict accordance with the IT Rules.
3. How We Use Your Information
Providing Services
- Provide and improve our services
- Respond to your inquiries
- Fulfil your requests
Marketing and Communication
- Send marketing materials, newsletters, and promotional content (with your consent)
Analytics and Improvement
- Analyze website traffic
- Improve our services
- Enhance user experience
Legal Compliance
- Disclose information to comply with legal obligations, court orders, or legal processes
4. Data Sharing and Third Parties
Service Providers
We may share PII with third-party service providers, including:
- Payment processors
- Email marketing platforms
- Analytics providers
Business Transfers
Your PII may be transferred in the event of:
- Business transfer
- Merger
- Sale of all or part of our assets
Law Enforcement
We may disclose information to:
- Law enforcement agencies
- Government authorities as required by law
5. Data Security
We are dedicated to protecting your personal information through:
- Reasonable security measures
- Industry-standard security technologies
- Practices including:
- Encryption
- Firewalls
- Access controls
6. Your Rights
Access and Correction
- Right to access and correct your PII
Deletion
- Right to request deletion of your PII (subject to legal obligations)
Data Portability
- Right to request PII in a structured, machine-readable format
Opt-Out
- Right to opt-out of marketing communications
7. Cookies and Tracking Technologies
- We use cookies and tracking technologies to collect Non-PII
- You can control cookie usage through browser settings
8. Children’s Privacy
Important:
- Our website and services are not intended for children under 18
- We do not knowingly collect PII from children under 18
9. Changes to this Privacy Policy
- We may update this Privacy Policy periodically
- Changes will be posted on our website
- Continued use of our website and services after changes constitutes acceptance of those changes
Last Updated: 25-02-2025